AudienceScience offers the most powerful and flexible targeting platform for digital media worldwide, and has been connecting advertisers with engaged audiences on the Web since 2000. Our leading audience targeting platform collects and measures people’s interests and intent through their Web behaviors—the sites they visit, the articles they read, the searches they make, and much more. This non-personally identifiable information is parsed and stored in massive data warehouses. We then segment these people into qualified audiences that can be reached anywhere online.
AudienceScience has an exciting opportuntiy for an Account Manager: Targeting Specialist within our Audience Targeting Solutions Group. The Targeting Specialist leverages their interactive sales and account management expertise to ensure that our top advertiser and agency partners have the resources, tools and expertise to build and manage high value audiences for targeting across our network and other inventory sources.
This individual will work with key stakeholders at advertisers and/or agencies to gather data and profile information for the use in building audience targeting segments. This person will be responsible for designated agency and advertiser accounts which will require daily contact with internal planning, strategy and account contacts to understand and execute their audience targeting strategy. They will be responsible for conducting client presentations, client education and collecting client recommendations. With the support of other internal AudienceScience teams, the Targeting Specialist will be the agency or advertiser’s main resource for all things related to the functionality and dynamics of the AudienceScience targeting platform and will be responsible for ensuring adoption, usage and renewal of our services and tools.
Responsibilities include:
• Managing relationships with Advertisers and Agencies signed up to our targeting platform
• Project managing the implementation of our code on the client sites
• Client training on utilization of AudienceScience targeting tools and services
• Working with primary client contacts to support adoption and usage throughout the rest of the organization
• Working with internal AudienceScience teams to coordinate campaigns, sales opportunities and communication of account status
• Analysis of data and reports to propose specific marketing and targeting opportunities
• Work with client to integrate new targeting data sources
• Assist Business Development team’s efforts to acquire relationships with additional agencies and advertisers
Job Qualifications:
• 4+ years experience in online media sales or advertising organizations
• Ability to interface with multiple organizational departments
• Knowledge and understanding of interactive marketplace business, advertising and marketing principles
• Applicant must have strong interpersonal, analytical and organizational skills
• Must be able to multi-task and have a desire to work in a fast-paced, dynamic environment
• Experience working with Analytics or Ad Targeting tools a plus
- Location: Bellevue
- Compensation: $90,000/yr plus bonus
- Principals only. Recruiters, please don't contact this job poster.
- Please, no phone calls about this job!
- Please do not contact job poster about other services, products or commercial interests.